CLIENT

IndyHub

In 2022, IndyHub was at a turning point, including a leadership change and a desire to take their marketing efforts to the next level.

Their leadership team and Board of Directors enlisted Green Loop for a data-informed strategy that helped them better understand their audience’s social media and email habits and how to communicate with them in the most effective and meaningful ways.

With a solid strategy in place, we shifted gears to day-to-day implementation and bringing the ideas to life. Doubling down on short-form video, we managed their efforts across all social media platforms, focusing on recruitment efforts for their 1828 leadership program, event marketing, and influencer partnerships. IndyHub’s Instagram impressions increased by 216% within two months of our partnership. 

Our event marketing efforts made IndyHub’s Welcome Party their most successful yet, surpassing the signup goal by 20% and packing the Evermore with hundreds of young professionals and community partners. This event also featured influencer partnerships to help introduce new audiences to IndyHub.


  • Integrated Campaign Creation and Management 

  • Social Media Management

  • Influencer Marketing Management

  • Short Form Video

“We also saw a nearly 100% increase in registrations for our signature event, with 62% reporting it was their first time attending one our events!”

CLIENT WORDS

We’ve enjoyed every minute of our time with Green Loop marketing. From the startup through execution we’ve had a partner who was deeply engaged in our work, and committed to providing measurable results.

We received an audit that aligned to our strategic plan and had actionable recommendations implemented immediately. In just a few short months of working with Green Loop we were able to increase the number of accounts reached on instagram by 216% over the same period the prior year. We also saw a nearly 100% increase in registrations for our signature event, with 62% reporting it was their first time attending one our events! If you’re looking to reach new audiences in compelling ways, go with Green Loop.

AL CARROLL, President & CEO, IndyHub