CLIENT

Massachusetts Society of CPAs

The Massachusetts Society of CPAs was ready for a partner to expand their digital advertising efforts and build successful, targeted campaigns.

We worked together on a number of efforts, including:

  • A Find a CPA campaign to connect taxpayers to local CPAs, which reached 20,000+ small business owners across the state of Massachusetts, earned 30-40x the CTR on comparable campaigns on both Meta and LinkedIn, and connected a total of 2,352 Bay Staters with MassCPA’s members.

  • The launch of their first-ever CPA Career Pathways TikTok campaign, which connected 2,500+ high school students and 1,000+ college students to their student resources page in less than 90 days.

  • A campaign for their leadership development partnership with Suffolk University, which resulted in 1,200+ Massachusetts professionals engaging with the website.

  • Marketing Audit

  • Marketing Strategy

  • Social Media Content Creation

  • Email Marketing Support

  • Digital Ad Creation & Management

“Their innovative strategies have made them a game changer in our marketing efforts.”

Elizabeth Emanuelson

CLIENT WORDS

Our partnership with Green Loop has been truly transformative.

Their expertise in crafting external ads has not only elevated our brand within the accounting profession but also significantly increased awareness of our key initiatives. Their innovative strategies have made them a game changer in our marketing efforts, driving tangible results and solidifying our position as industry leaders.

ELIZABETH EMANUELSON, Vice President of Communications, Massachusetts CPA Society