5 Things to Not Freak Out About with Your Social Media

5 Things to Not Freak Out About with Your Social Media, Green Loop Marketing

We’ll let you in on a little secret: Social media is hard, even for the pros.  Platforms are constantly changing. Algorithms shift. What got amazing engagement one day barely resonates the next. It’s easy to find yourself getting disappointed, especially when it comes to your organic social media efforts.  The good news? The things you’re […]

5 Instagram Best Practices to Follow Now

We recently welcomed Stephanie Onyeiwu to our team and are excited to share her first blog for Green Loop! A recent Butler graduate, Stephanie is a data-driven marketer with a passion for research and strategy. Look for more from Stephanie as you stay In the Loop!  Ninety percent of users on Instagram follow a brand […]

6 Metrics You Need to Track in Google Analytics

7 Metrics You Need to Track in Google Analytics

We’re obsessed with data and using that data to make informed marketing decisions. However, anytime we mention Google Analytics, we’re often met with confusion, fear, or (perhaps worst of all) apathy. You don’t need a Google Analytics certification to understand who is coming to your site, how they’re getting there, and what they’re doing once […]