3 Lessons from my Marketing Internship

This spring we welcomed Butler junior Nadia Issa to our team as a marketing intern. In addition to doing great work, Nadia brought an awesome energy and vibrance that our team needed after a year of Zoom meetings! As her internship comes to an end, Nadia shares her three favorite lessons she gathered along the […]
5 Instagram Best Practices to Follow Now

We recently welcomed Stephanie Onyeiwu to our team and are excited to share her first blog for Green Loop! A recent Butler graduate, Stephanie is a data-driven marketer with a passion for research and strategy. Look for more from Stephanie as you stay In the Loop! Ninety percent of users on Instagram follow a brand […]
3 Big Social Media Trends for 2019

Usually, when I think of a business trend, I imagine some new flashy tech tool. Or a phrase from a popular book that everyone jumps on board with for a year, maybe two, then loses interest. However, looking at trends as the direction in which something is headed, gives something more solid upon which to […]
9 Marketing Trends for 2019

We can’t help it. We’re addicted to keeping up with the latest trends in marketing. So when we saw the new year looming on the calendar, we jumped at the excuse to reach out to some of our favorite marketing leaders to see what trends they saw on the horizon for 2019.
How to Conduct a Social Media Audit

So many variables contribute to the success of each of your social posts. Timing. Copy. Graphics or video. Audience. Hashtags. The algorithm of each social channel. All of this and more makes it tough to truly judge your efforts from day-to-day. Social media takes time, persistence, and even more time. It’s a long game. Sure, […]