How to Conduct a Social Media Audit

So many variables contribute to the success of each of your social posts. Timing. Copy. Graphics or video. Audience. Hashtags. The algorithm of each social channel. All of this and more makes it tough to truly judge your efforts from day-to-day. Social media takes time, persistence, and even more time. It’s a long game. Sure, […]
The Most Overlooked Step In Social Media Engagement

Ever created what you thought was a great and engaging social media post, only to be disappointed when no one even liked it? Well, don’t beat yourself up. Your post may have indeed been great. However, you probably fell victim to poor reach!